How to LIVE Tweet for your next event

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A typical social post is a video, link to an article, or photograph that can be viewed throughout the day. There’s not an urgency behind it for a person to see it immediately. To create urgency, or better yet excitement around social posts, you can try what’s commonly referred to as “live tweeting.” People and businesses have used live tweeting to document in real time what’s going on during an event. The concept of live tweeting has evolved dramatically over ...

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Blogging?

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Whenever we talk to a business owner about content and social media strategy, they ask if they should start a blog. It’s easy, right? Just write up a quick blurb about our biz and be done with it? Well, it’s not that simple, but yes, your business should have a blog. Why? Blogging is another piece in the content puzzle that gives people a chance to look inside your business on a regular basis. How detailed should your blogs be? ...
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